Putting the “Do” in “Don’t”
The verdict is in — sugar is out. How can we get people to seek healthy alternatives to sugary drinks?
The Better Beverage Finder
This online tool, developed by SalterMitchell / Marketing for Change and the Horizon Foundation, helps people discover and sort through hundreds of beverages that meet the evidence-based nutritional standards of the Rudd Center for Food Policy & Obesity. The app complements any campaign against sugary drinks by helping people discover healthier beverage options and choosing what they like best. The Better Beverage Finder served as the centerpiece for a campaign in Howard County, Maryland where sugary drink sales have since plunged.
Product Features
Custom Search
Filters results by type of drink, caffeine content and type of sweetener.
Drink Rating
Differentiates “best choice” from “good choice” drinks and beverages that are “best for kids.”
Switch the Drink Feature
Suggest healthy options based on a user's favorite sugary drink.
Local Sellers
Shows users where they can buy these drinks in their communities.
Check out how Howard County, MD is already finding better choices.
Ready to Get Started? Get your own custom-branded Better Beverage Finder for your community today.
- Custom-branded for your organization
- Widget to embed on your existing website
- “Where to buy” functionality (optional)
- Local retail database for “where to buy” feature can be provided by your organization or be provided to you for an additional cost
But wait, there's more.
Organizations can also receive promotion materials:
Posters
Table Tents
Handouts
Get Started Today!
Contact us for more information about creating a Better Beverage Finder for your community.
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